Work Package 6

Farmer behaviour and incentives assessed how the enrolment of farmers in the design and monitoring of new schemes influenced the implementation of biodiversity sensitive farming approaches. A review of existing agri-environment schemes assessed their potential to incentivise biodiversity management by Farmer Clusters. Economic experiments and choice experiments were used to develop new agri-environment payment schemes that allowed innovative, place-based and system-specific management solutions to be rewarded. Pilot Clusters, as a living-lab, guided experimental design and implementation, and acted as a test-case for alternative payment-scheme designs. Focus was on results-based payments, promoting spatially coordinated actions, interactions between public and private incentives and the role of labelling. Learn more using the legacy guide below - it's the easiest way to explore project results and materials all in one place.